Mobile is the new normal, 3 out of every 5 searches happen on mobile and mobile far outpaces desktop as the number one method of searching, even Google recognizes mobile-first index and considers the mobile version of your site to rank it first before others because most people use Google on their mobile devices.
If your company’s website is not ready for mobile first indexing, it might not get a shot at ranking on search engines and they will not be visible. In other for your business to be on top of its game, you need to make some serious changes to your site from the user experience to the content optimization and the technical optimization, contact the best SEO companies and web development company to get an expert to build your site to make it ready for mobile-first indexing.
In looking at mobile-first indexing, you need to know what Google considers as mobile friendly and Jayson DeMers gave a great description, he said “Google just cares that people will be able to load all pieces of content on your page, read the text without having to zoom or scroll, and interact with any buttons present”. So you need to know if your design is responsive and can be viewed on mobile devices as well as desktop without hanging, if the speed is fast and the site can be loaded within 5 minutes because people leave when your site wouldn’t load, if your site can be viewed on mobile devices and is mobile friendly and responsive, if your content is relatable with quality visuals to attract them and if your site is easy to navigate and with these, you will know if your website is ready for mobile first indexing.
In addition to the above ways to make your website ready for mobile first indexing, ensure you make your contents shareable and with the option to save details for next time like on YouTube. When your contents can be shared, people can send it to other people on their social networks and you get more customers and when contents can be saved, potential customers can view the information’s later because everything cannot be done at once, some takes time.
Lastly, serve the same content on your mobile and desktop site. We know Google considers mobile version first before desktop but that doesn’t stop you from making your desktop version superb, 30% of the population still use desktop, don’t make them leave your site because of your ignorance. A good review is worth a lot in any business and people look at reviews before purchasing from a brand then don’ forget the goal of the brand in trying to please your consumers. Focus on the aim you set out to achieve and focus on that, don’t lose the mission of the business in the vision of other brands trying to meet up their goal.